Raj Dhamodharan, head of crypto and blockchain at Mastercard, wrote in a recent business blog post that the firm intends to live up to the eagerly anticipated anticipation of cryptocurrencies as workable payment options.
Bringing together the various financial services businesses, according to Dhamodharan, is the secret to success in this area. The blog post read:
“To unlock the potential [of crypto assets], we need to bring together the best of tech, banking, fintech and crypto. This will create a variety of new services and make the movement of money speedier, simpler and cheaper.
The long-sought promise of making crypto a payment tool could be achieved. These collaborations could also help the crypto ecosystem improve safety for its users, weather future market turmoil and reach greater mainstream adoption.
Someday soon, the ability to own and spend a digital currency could be as seamless as making a contactless card payment.”
The company also intends to offer cybersecurity solutions to help cryptocurrency investors and issuers, as well as give them a mechanism to easily exchange cryptocurrency for fiat to settle payments.
Although no specific cryptocurrency was mentioned, Mastercard also intends to integrate authorized digital assets onto its network. Finally, the business claims it is trying to help non-fungible tokens (NFTs) and the metaverse by enabling customers of cryptocurrency exchange platforms to pay with Mastercard when purchasing their digital assets. An example, Coinbase NFT users can already purchase NFTs hassle free with Mastercard.
Several initiatives are now being worked on by Mastercard to aid in the achievement of its objective. It will keep releasing cryptocurrency-focused debit cards throughout the globe because it believes they have the biggest impact.
“These cards are a valuable bridge between existing financial services and the growing crypto ecosystem. In all, we’ve announced dozens of new crypto card programs globally this year.”
Earlier in the year Mastercard filed 6 trade mark applications with a focus on payments and e-commerce transactions in the metaverse.
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